Kapwing has established itself as a go-to platform for collaborative video editing in the cloud. This versatile tool combines traditional editing capabilities with cutting-edge AI features like automatic subtitles, background removal, and smart resizing for different platforms. Teams appreciate the real-time collaboration features that allow multiple editors to work simultaneously. The platform serves a wide range of users from social media managers to educators, offering templates for various content types. Unique features include meme generator tools, GIF creation, and mobile-friendly editing. Kapwing's freemium model makes professional-grade editing accessible to individuals and small teams, while enterprise plans offer advanced collaboration and branding options.